Freedom Ford

I was at another Ford dealership before coming to Freedom. I simply wanted to have a quick exterior look at some vehicles, but I was subjected to very aggressive sales pitch. I understand that is t Freedom. I simply wanted to have a quick exterior look at some vehicles, but I was subjected to very aggressive sales pitch. I understand that is their job but I thought I made it very clear that I didn't want help that day. From the first moment I walked into Freedom Ford I felt relaxed. I was referred to Stephen so while I waited for him I was able to look at and sit in many vehicles in the showroom on my own. On meeting Stephen I found him to be soft spoken but very knowledgeable. I appreciated the unhurried way of explaining things to me The hair at the back of my neck did not stand up! What he didn't know he asked someone or looked it up.Due to a collision I had to purchase my vehicle quickly and in the middle of some challenging weather conditions. Stephen had to dig out a couple of vehicles under a couple feet of snow and did it with a smile. The financing part was smooth. All costs and fees were itemized and explained. Generally everyone there was very laid back, friendly and helpful. I highly recommend this dealership. (They also have a small diner if you have to wait for servicing!!) More

My entire family deals with Wilf. This is my 2nd new car sold to me by Wilf and my brothers have bought new Ford trucks. He is knowledgable, efficient and reliable. I have referred a friend to him as well. sold to me by Wilf and my brothers have bought new Ford trucks. He is knowledgable, efficient and reliable. I have referred a friend to him as well. A pleasure to deal with! More

I had a good experience with the salesman, and a great experience with finance as we'd met when I bought my last vehicle there in 2011. My experience in 2011 was not as good as this time around, so the r experience with finance as we'd met when I bought my last vehicle there in 2011. My experience in 2011 was not as good as this time around, so the reason I returned to Freedom Ford was solely based on them having the exact vehicle I wanted at a price I thought was fair. I would say that my experience was 180 from last time, when the salesman (who is no longer with them) tried to slide a few things by me (saying I got the price I offered, but then trying to get me to quickly sign papers that showed otherwise). I'm a young woman, but I wasn't born yesterday. This time, I felt time was taken to give me all of the information about the vehicle, even before I came in, which I appreciated since I live an hour away. I loved the vehicle and thought the price was great. I half-heartedly tried to negotiate a lower price, but the salesman informed me that he had no wiggle room as Freedom Ford has taken a different tack... they no longer price vehicles high to allow for negotiations (like most places) or spend money on advertising, but instead offer vehicles at the best possible price. As much as I wanted to chalk this up as just another line from a used vehicle salesman, I hated to admit that it rang true. And so, as strange as it felt to pay sticker price, I still felt like I got a great deal. I saw the identical vehicle (albeit with 20K less kms) listed for $4,000 more at another dealership in Edmonton. When you have a $20-25K budget, that makes a big difference. Freedom Ford had also spent $800 in the shop and $1,000 on new tires so that was definitely value-added. All of this to say that I like the "new" Freedom Ford. I had a good, honest experience and would recommend them to family and friends. More

I bought my Ford Edge about 2 weeks ago and I am loving it so far. Andre was very helpful and friendly when I first met him at the dealer to vehicle delivery. I appreciated his non-pressure approach and ma it so far. Andre was very helpful and friendly when I first met him at the dealer to vehicle delivery. I appreciated his non-pressure approach and made me feel welcome. After signing the lease agreement late Saturday (after business was closed) , they checked my credit score on Moday and I was able to drive away with the car on the same day! What a quick turnaround! Andre even drove me to registry to register car and get a plate. I appreciate the all the help he gave me and quick service to meet my need. p.s. I called Andre after I locked myself out of the car and he even looked up the car code to allow me to get into the car! Great after service. More