Steele Ford Lincoln

Everyone on sales team was excellent. ...Matt was very courteous and Sandy was quick and efficient....The salesman even helped install tonneau cover !!...very best of service ...Matt was very courteous and Sandy was quick and efficient....The salesman even helped install tonneau cover !!...very best of service More

If you need a new Truck you are in the right place, my experience was great. experience was great. More

Very helpful and friendly staff. Nothing but positive feelings about the place !The best there is! Nothing but positive feelings about the place !The best there is! More

Steele ford Lincoln were great to deal with. In particular, my salesperson Bhavneet who was the first car salesperson I've ever dealt with who seemed to genuinely care about making the customer In particular, my salesperson Bhavneet who was the first car salesperson I've ever dealt with who seemed to genuinely care about making the customer happy. She entertained every request and potential negotiation I had and always did her best to accommodate me. More

The sales process was very professional and everything went smoothly with the exception of a problem with vehicle pickup. Unfortunately the car was damaged on the lot and not noted. We did inspect and fo went smoothly with the exception of a problem with vehicle pickup. Unfortunately the car was damaged on the lot and not noted. We did inspect and found the damage. The dealership did take responsibility and assured us it would be fixed. Sadly it was not fixed entirely the first time and we are now back a second time. The joy of a new car was diminished for my senior mother. More

The group we worked with were the best kind and helpful, also a relaxing environment. also a relaxing environment. More

Very good experience at Steel Ford Lincoln, Morgan was attentive and responsive. She sent personalized video's on how to connect your phone to make sure you were comfortable with using the technology. attentive and responsive. She sent personalized video's on how to connect your phone to make sure you were comfortable with using the technology. More

Never again Steele Ford. In Sep 2025 I leased a new F150 Lightning: * I picked the model, color, etc. and submit the initial paperwork. A few hours later, the sales person c In Sep 2025 I leased a new F150 Lightning: * I picked the model, color, etc. and submit the initial paperwork. A few hours later, the sales person contacts us, saying they submitted the paperwork with the wrong model (dark grey instead of black, all else same). They offered a small discount if we were to accept the gray * I noticed the "we can share your data with marketing partners" part pre-checked on the lease paperwork e-sign document (impossible to uncheck). When I told the finance manager I did not want this he said he will fix it afterwards. He did not and I got marketing spam calls/emails from the dealership and SiriusXM * I had the maintenance plan FMPP (tire changes, fluids, wipers, etc) on my ICE F150 and wanted it for the Lightning as well. The finance manager did not tell us that the coverage changed and no longer includes tire changes. We were charged when having winter tires put on, but never for the ICE F150 before. * The finance manager put the wrong weight on the registration paperwork. The Access Nova Scotia clerk caught it when they asked "This is a regular pickup truck, right, not a semi or anything like that?" The weight entered by the finance manager would have required a commercial drivers license and vastly increased the plate cost. There was a promo for a free level 2 charger and install. Estimated time according to the dealership was about a month. * 5 minutes after driving off the lot, the sales rep called, asking if I wanted the charger or a discount since they did not put in their paperwork at all. I confirmed the charger. * After 2 months of not hearing anything I called the dealership and the manager said he'd check and call me right back. He did not and I called back two days later. His response: We submitted everything fine, you should hear from Ford Canada soon. I asked about contact info for Ford Canada to check on the delay and he said there is no consumer line for this. I eventually found one and Ford Canada had no records of the promo being requested / started by the dealership. * We went to the dealership asking about reimbursement for fast charger costs. The manager reluctantly agreed, saying he'd call the next day. He never called, we never got reimbursed. * Lastly, turns out the "free install" is limited to $1600 for parts and labor The vehicle is great but I'll never get anything from Steele Ford again. This was the absolute worst customer experience ever. Broken promises and outright lies from start to finish. More

From start to finish this was an incredible experience with top notch service. To be honest, when I walked into this dealership I really didnt expect to make a purchase but our sales associate "Bhavneet" with top notch service. To be honest, when I walked into this dealership I really didnt expect to make a purchase but our sales associate "Bhavneet" was amazing! More

Customer service terrible. E purchased a new bronco and are not enjoying because waiting for replacement parts E purchased a new bronco and are not enjoying because waiting for replacement parts More